Essays on Choice under Uncertainty and Framing Effects in Marketing
University of Mannheim
European Consumers' Perceived Seriousness of their Eating Habits Relative to other Personal Health Risks.
In:Preventive Medicine (Vol. 57, Issue 5)
Authors: Hoefkens, C. / Valli, V. / Mazzocchi, M. / Traill, W. B. / Verbeke, W.